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Born: 1962 - Valencia, Spain
History: Without Lois Jeans, the history of denim simply couldn?t have been written. It's sought after ?Slim Fit? jeans are products that went outside the limits of simple apparel to become true symbols.
Worn by: Celebrity endorsements from style icons Bjorn Borg and Johan Cruyff. |
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Of course a jeans company founded in Spain must have a bull for its logo. Lois Jeans does not disappoint as its raging bull stands ready to fight wherever the logo is applied. You’ll be bullish on their jeans, too, as you get a look at a brand that has given denim a Spanish accent for nearly 50 years. Available in various hues and states of washing, Lois Jeans look great even if you don’t have the figure of a bull fighter. Lois has branched out to make some snazzy tops and trousers as well. The brand uses plaids and checks to great effect on all of its shirts, and its tees are as bold as a Spanish dancer. From its humble beginnings in Valencia to a distribution chain that stretches around the globe in 40+ countries, Lois Jeans has continued to make pants and tops tough enough for the working class that it first outfitted in Spain.
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